Website trust report
pkz.ch
75/ 100
Overview
The website pkz.ch appears generally trustworthy, featuring a long-standing domain, comprehensive security measures, and published company information that includes a verified registration. However, there are inconsistencies in the seller names and copyright owner across different pages, which could indicate a complex group structure or warrant closer examination. Independent feedback also includes some negative experiences.
What should I do?
While the site shows many positive indicators, the inconsistencies in company naming suggest exercising caution. Before making significant purchases, consider verifying the exact legal entity you are transacting with and review independent feedback. Using payment methods with strong buyer protection is also advisable.
Why this score
Domain history
12/15
Company identity
17/20
Reputation
9/20
Website consistency
11/15
Offer plausibility
Not scored
Technical & security
14/15
Categories marked not scored never count against a site.
scoring algorithm trust-score-v1.3
Findings
Most serious first. Open a finding for the detail and its source.
Seller names differ across source pagesCompany identity · high confidence
Seller names differ across fetched pages: PKZ Burger-Kehl & Co. AG (https://www.pkz.ch/de/50-impressum-2); PKZ (https://www.pkz.ch/de/4-kontakt); PKZ Burger-Kehl & Co. AG (https://www.pkz.ch/de/44-agb); PKZ Burger-Kehl & Co. AG (https://www.pkz.ch/de/datenschutzbestimmungen-pkz-newsletter); PKZ (https://www.pkz.ch/de/). These are website claims; consistency does not independently establish the operator's identity.
Source: Fetched seller pages
Mixed independent feedbackReputation · low confidence
Independent mentions include some negative experiences (2 of 5 classified mentions). Individual complaints are normal; review them before larger purchases.
Source: Web search
Company identity is inconsistentCompany identity · medium confidence
2 unrelated legal company names appear across the website (PKZ Burger-Kehl & Co. AG, PKZ). Consistent businesses normally use one legal identity, though group structures can explain this.
Copyright owner differs from stated companyCompany identity · medium confidence
The footer copyright names "PKZ" while the legal pages name "PKZ Burger-Kehl & Co. AG".
Essential policies presentWebsite consistency · high confidence
The site provides the expected policy pages (terms, privacy, refund, shipping, imprint).
Coherent, professional site structureWebsite consistency · medium confidence
The site's structure, navigation and content are coherent and professionally maintained.
Long-standing domainDomain history · high confidence
This domain has existed for 29 years. Long-lived domains carry substantially more accountability history.
Source: RDAP
Valid HTTPS certificateTechnical & security · high confidence
The site's connection is encrypted with a valid certificate issued by SwissSign AG.
Organization-validated certificateTechnical & security · high confidence
The TLS certificate includes a validated organization name (PKZ Burger-Kehl & Co. AG), which requires identity checks by the certificate authority.
Modern security headersTechnical & security · high confidence
The site sets security headers (strict-transport-security, content-security-policy) that indicate attention to security hygiene.
Email anti-spoofing configuredTechnical & security · medium confidence
The domain publishes SPF/DMARC records, which help prevent email spoofing.
Complete company information publishedCompany identity · medium confidence
The site publishes a legal company name (PKZ Burger-Kehl & Co. AG), a physical address and contact details.
VAT number in valid formatCompany identity · medium confidence
The published VAT number (CHE-101.153.925 MWST) matches the expected format for its country. Format validity does not prove registration.
Telephone contact publishedCompany identity · medium confidence
The site publishes a telephone number.
Company registration verifiedCompany identity · high confidence
The company was found in an official register: PKZ Burger-Kehl & Co. AG, Urdorf (CHE-101.153.925). Source: Zefix (Swiss central business name index). This confirms a register entry, not that this website is operated by that company.
Source: Zefix (Swiss central business name index)
Take a closer look before buying
The buyer report explains the findings, highlights unanswered questions and gives you a before-payment checklist.
- Findings with their source links, and what each one means
- Every question that remains open, and how to close it yourself
- A before-payment checklist tailored to how you would pay
- A saved copy of this report and a PDF
3 of 4 check areas evaluated. The report tells you which questions remain open and how to close them before paying.
This tailors your checklist. Payment for this report is separate.
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Decision support, not a guarantee of legitimacy or delivery. Important warnings are free.
